A roadmap of your emotional state
PERPETUAL SELF CONFLICT: SELF AWARENESS AS A KEY TO OUR ETHICAL DRIVE, PERSONAL MASTERY, AND PERCEPTION OF ENTREPRENEURIAL OPPORTUNITIES
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ABSTRACT. This paper considers the nexus between the environment, self and
reality, and the influence upon ethics, entrepreneurial opportunity, and
sustainability. It is postulated that perception and interpretation by individuals
creates meaning and that this is regulated by self identity and corresponding levels
of awareness. A model of awareness and identity is presented where it is further
argued that our ethics, perceptions of opportunity, and views of sustainability are a
product upon what level of awareness we are anchored. Finally, this paper postulates
that new paradigms of ethics are required to create a sustainable society and that
individuals must achieve humility and personal mastery in order to be a creative and
effective entrepreneur and leader who will be concerned about ethics and
sustainability this century.
Keywords: awareness, self identity, ethics, sustainability, emotions, opportunity
Contemporary Readings in Law and Social Justice
Volume 3(2), 2011, pp. , ISSN 1948-9137
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One cannot help but think of the moral philosopher Socrates when the subject of ethics is discussed. What is interesting is that the holy scriptures ie the koran in its first chapter, ask the same question: how do we live? The difference of course one is a religion and the other is a philosopher.
Both seek to find answer to a good life in this world although in islam, it extends eternally.
To be a creative and effective entrepreneur and leader, the individual mind must be fulfilled. To achieve fulfillment, one need to do good and not evil. What are these 'good'? The answer is virtues. Features of virtues are moderation, justice, of temperance and courage. All of these will help individual achieve humility and personal mastery that will help to create a sustainable society.